These are the Heroines of today. The role models, the influential figures who are positively blessing the world with their spirits and talents. This is where we connect with them, sit down and have real conversations and explore their minds.


If you don't already know about Carly Wilford you're missing out, this incredible woman's got serious soul, that's probably how she always ends up celebrating some of the biggest artists on the planet before the rest of us have even heard of them. One of the leading tastemakers in the music scene, presenter and DJ (SISTER), Carly is unstoppable and who in their right mind would even try to stop her?


Heroine Spotlight:

Starling is a rarity, a creative spirit who manages to channel her diaries, her dreams and her experiences (even the traumatic ones) into captivatingly beautiful pieces of art. It's less and less common that artists have such transparency and we can see and experience the artistic motive behind music, Starling brings that and then sticks a little shimmy on the top.
She's a Heroine for sure. 

heroine spotlight:
Jaz O'HARA (coming soon)

With a soulful essence and a heart even bigger than her smile, Jaz O'Hara is no less than a modern day Mother Teresa.
This woman challenged the mainstream media and has shone a light on the refugee crisis like never before. Now travelling the world helping those in need Jaz's strength and story is something that will change the way you see the world in a heartbeat.



We will be hosting a variety of events, talks, workshops throughout the year to connect and inspire the Heroine community. 

Heroine Sofa Talks

sofa talks

It's like a panel talk but without the uncomfortable high chairs - we invite some Heroines to sit on the sofa to uncover and discover, expect to watch the guards drop. Have a Heroine in mind that you would like to see on our sofa?

host a heroine brunch

host a brunch

You know that annoying question 'If you could invite 10 people, living or not, to the 'World's Greatest Dinner Party,' who would you invite? Well this is that except with Heroines, and all living, mid-morning, and it's actually going to happen! Yeah. We know.

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be a heroine

If you are a Heroine and have some opinions, thoughts or skills that you would like to share with the community, we can help you spread the love by giving some others a helping hand.
After all, we're in this together.



If it's a creative project and it involves a Heroine, it's here.

heroine x ruby dooby london

We catch up with this captivatingly witty Designer and Illustrator to get some honest answers to some very real questions. We also talk about our limited edition collaboration collection that will be dropping mid 2017 -watch this space!

heroine x candice lo 

We invited this 'emerging fashion filmmaker of the year' down to our most recent editorial shoot in a World War II bunker (yes it was scary af) she bossed it (obviously) so we had to get an insight into her creative process and what it's like to jump from Taiwan - London head first into the fashion world...

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join us

Heroine is a community, we don't work without you. So if you are a creative and you have ideas for a collab or want to do a photoshoot with us, or some incredible Heroines that you know... hit us up! 



This is where you get wristband access the lives and minds of the future of music.
Straight from the finest underground pioneers of sound.

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heroine presents

We will be lining up some events where we can really practise what we preach. Let's dance with our tribe.

sofa talks w/ bAHIA HAZE


Bahia Haze are a duo to watch for sure. Aside from being complete soul sisters and enchantingly beautiful inside and out, they will take you to a place that TLC would have taken you to when you were 10...Around the world, to some of the most breathtaking waterfalls and then shoot you into a rowdy dance floor all in one night.